About the project
Musc is a UAE-based skincare brand. Through monthly filmmaker content, a distinctive visual identity and consistent social media presence was created.
Content was developed across Instagram and TikTok, combining product-led storytelling with lifestyle-driven visuals to introduce and bring the brand’s new product range to life. Each monthly shoot delivered 8 videos and 8 static images, creating a cohesive, ready-to-publish content library that keeps the brand fresh, consistent and recognisable across both platforms.
